Arrowfish Consulting
SEO, Web Design
6X increase in organic traffic achieved for a financial consulting firm headquartered in Salt Lake City, Utah.
215.6%
Increase in impressions
452.9%
Increase in clicks
81.73%
Increase in click through rate
Client Brief
Arrowfish Consulting, founded and managed by Jeremiah Grant, is a leading financial consulting firm specializing in business valuation and forensic accounting.
While headquartered in Salt Lake City, Utah, the team spans across the entire United States. With a combined experience of 200 years, Jeremiah and team have proven critical in major legal cases as expert witnesses.
Challenge
Before engaging with us, Jeremiah’s website barely ranked for any industry keywords. He had previously collaborated with another SEO company, but the outcomes were unsatisfactory.
The number of leads Arrowfish received was minimal, and their quality lacked consistency. During our conversation, we emphasized our initial focus on their primary service, which is business valuation.
They made some pretty strong promises to us about delivering, and in the end, they kept those promises and delivered big time for us.
Jeremiah Grant
Managing Partner, Arrowfish Consulting
Salt Lake City, Utah
Solution
We performed the following for Arrowfish:
- Built the website from scratch
- Created audience-specific content for the website, especially the service pages
- Created long-form, optimized, and information-rich blogs on critical topics to build authority
- Worked on technical as well as local and on-page SEO
- Reached out to other websites in the same niche (for example, finance) for receiving back-links
While he offers a host of services, we didn’t just jump onto all of them. We started with their primary service. And now, we are gradually moving to the rest as well, but individually, giving each service the undivided attention they require and deserve.
Results
Our efforts had a gradual impact on the overall condition of the website. Nothing was instantaneous, but the results exceeded Jermiah’s expectations.
Key things to notice:
- Ranking in 2nd position for the keyword
business valuation Utah
- Ranking in 3rd position for the keyword
business valuation guide
- Ranking on the 3rd spot for the keywords
business valuation San Antonio
andbusiness valuation Las Vegas
- Ranking on the first page for the keyword
business valuation San Diego
- Ranking majorly on the first and second page for almost every keyword related to their primary services
- Previously, the website wasn’t generating any leads. After the work and optimization, they receive leads every every day.
Finally, to speak of numbers, specifically organic, Arrowfish received 286000 organic impressions and 3146 clicks in Google SERP in 6 months with us.
